Great Britain was at war with Germany and its allies since the start of World War II and, in fact, did it mostly on its own for a long time. During that period, it desperately needed help from its dominions and overseas territories. The parts of the British Empire did not stay out of the war wittingly or unwittingly and threw their economic and industrial capabilities behind Britain. They delivered soldiers and resources and provided defence articles, military equipment, etc. But it was not enough. The metropole needed financial assistance from citizens. The inhabitants of the most remote places and territories of British Empire gave their money to support the victory over the common enemy.
From late 1942, the primary threat to Britain passed, the metropole took a breath and decided to report to its subjects on the measures taken. In December 1942, Sanders Phillips and Co Ltd, famous for its Guinness beer advertising campaign, printed a major line of posters with various subjects addressed to inhabitants of each possession which was forgotten even by God but not by a taxman. This article is devoted to these posters. To view a picture in high resolution, click on it.